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IDENTIFICATION

URL and name of site -- http://kbs.netusa.net/tt/ The Tangled Threads(tm) Web Site

name of company/organization -- Kapur Business Systems, Inc.

physical location of site -- Coram, Long Island, New York

date site first went public -- August 95

name and email address of Webmaster -- Melissa Bishop mbishop@needles.com

BUSINESS INFORMATION

main business goal of Web site -- Promoting Quilting, Doll Making & Sewing. Selling related items on our Shopping Page. Providing a fun environment for my members enjoyment. I run 3 on-line guilds whose members span the globe. Furthering the positive balance in our back account.

peripheral benefits -- Supplying my world-wide members up to date and fun information on the above areas.

in what sense is this site a success? -- Our Membership is growing daily and our sales are also increasing at a nice pace.

to what do you attribute your success? -- Word of mouth and advertising.

nature of content -- Quilting, Cloth Doll Making, Sewing. Sales of related products.

target audience -- Quilters, Doll Makers and sewing/crafts people.

size of current audience in terms of visitors (not hits) per month -- 4521 Since August 17 The number of daily visitors is growing every day. We had 150+ visitors yesterday.

HOW YOU DO IT

do you own your own Web server? -- Yes

if yes, what hardware, what software? -- 486dx2 66, 32M RAM, 3 GB total HDD, 28.8 Modem, upgrading soon. Linux 1.2.13, Listserve, Netscape

authoring tools used -- Straight Unix editors

site statistical package used -- Statbot

are stats publicly viewable? No

special features of the site intended to attract and hold audience -- Everchanging graphics, amusing backdrops with "hidding surprises", up to date info related to topic interests, variety of growing items available for sale.

do you use outside design services? -- No

do you use other outside services? -- No

size of internal staff devoted to your Web site -- 1

approximate quantity of browsable content -- ~200 pages (including the Members Only areas.)

do you provide Web-based access to databases? -- Not currently, but soon

do you allow interaction among users and with users? -- Yes

if yes, what software do you use? -- Perl scripts and Netscape Chat

AGONY & ECSTASY

biggest headache faced -- System/Link crash

most gratifying moment -- Hundreds of Happy Customers!

wish list (what you want to do to make your site even more successful, and what you need for that) -- a T-1 line and Video capability for On-Line workshops.


From: Melissa Bishop <mbishop@kbs.netusa.net>

Date: Thu, 9 Nov 1995 15:51:14 -0500 (EST)


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