resume
-- Management, Strategy and Planning, and Marketing
PHILIP H. GROVE
28 Kimberlee Avenue, Franklin, MA 02038
(508)520-1114, thegroves@mediaone.net
SUMMARY:
Successful executive with strength in business strategy, marketing
strategy and execution matched with strong collaborative leadership capability
in the high-tech industry
PROFESSIONAL EXPERIENCE:
1998-Present Computer Sciences Corporation (CSC), Consulting Group,
Waltham, Massachusetts
Director, Group Strategy (2000-Present)
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Formed and drove large solutions team to rationalize legacy portfolio of
140 solutions and offerings down to 17 solutions based on 15 alliance partnerships
delivering CRM, SCM, ERP and Systems Integration services, specified knowledge
management systems, responsible to the division president
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Designed, coordinated, and led multiple workshops between sales and delivery
to finalize solution selection, anchor alliance selection and solution
forecasts backed by market research across multiple industries including
banking, chemical, consumer products, energy, entertainment, financial,
government, healthcare, high technology, insurance, manufacturing, and
pharmaceutical
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Supported annual division $800M budgeting process; created and maintained
the division performance balanced scorecard to communicate status and progress
against multiple targets
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Provided communication strategy support for the president
Director, Solutions & e-Business Marketing (1998-2000)
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Led marketing team servicing business to business, Net Markets, collaborative
commerce, corporate portals, electronic procurement, systems integration,
management consulting, CRM, supply chain, and ERP practices totaling $800M
-
Managed the marketing budget, annual sales meeting agendas, analyst conference,
designed messaging and marketing strategy adopted by corporate
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Drove marketing to build the $300M in revenue from e-Business.
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Responsible for service definition and packaging, collateral content, sales
training, and e-Business advertising. Managed the division message and
standard presentations. Participated in president's e-Business strategy
taskforce
1984-1998 Digital Equipment Corporation, Maynard, Massachusetts
Director, Internet Marketing (1997-1998)
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Commissioned by the VP Corporate Strategy to renew the corporate Internet
strategy through cross-functional teams. Responsible for transitioning
the Digital web presence of 300 sites world wide from static to coordinated,
interactive communications. Focus on functional communities, governance
model, architectural
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models, and common services
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Prototyped communities of common practice to increase customer loyalty,
supplement direct communications, and execute one-to-one marketing
Marketing Manager, OpenVMS e-Marketing (1995-1997)
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Managed team, doubled traffic in 6 months to 30,000 visitors daily to the
6,000 page OpenVMS product web site; designed web-based, self documenting
authoring and submission process
-
Drove joint marketing activities and events with Microsoft impacting $15M.
Produced the "Digital Expo" CD-ROM with 3-D multimedia, web integrated,
database driven content
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In 60 days, drove the launch of "Digital Internet TP" from concept to release
Marketing Manager, Mainframe Downsizing Program (1993-1995)
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Designed and executed marketing campaigns worldwide driving $500 M in revenue
from a competitive assault in the market with mainframe downsizing products
and services; Produced and edited the book, "Beyond the Mainframe: a survey
of IT"
Marketing Manager, Cray Program Office (1991-1993)
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Conceived of the relationship with Cray Research, received management sponsorship
to generate $50 M in revenue reselling Cray Research supercomputers, managed
pricing and P/L issues
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Managed marketing and product management team to coordinate with Cray Research,
managed world wide announcement, sales training,
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collateral, direct mail campaigns, trade shows and events
Marketing Consultant, Information Systems Business (1988-1991)
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Drove the cross-industry marketing committee for announcement and launch
of the mainframe; representative to the marketing council; created collateral;
Initiated, built, and deployed a customer database to track all mainframes
sold, recognized with top marketing award
-
Expert spokesperson for the mainframe computer system - a $1B investment,
quoted on average in 3 industry publications per week for 15 months
Product Marketing Manager, Real-time Business Group (1987-1988)
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Designed and executed channel plans, business plans, marketing plans for
real-time products; wrote and delivered white papers
Product Manager, Semiconductor Marketing (1984-1987)
1983-1984 Fairchild Semiconductor, Wappingers Falls, New
York
Product Engineer, Microprocessor Division (1983-1984)
EDUCATION:
Babson College, Wellesley, Massachusetts
Masters in Business Administration, Summa cum laude; Market Research
Thesis: "Barriers to Adoption of Molecular Device Technologies"
Rensselaer Polytechnic Institute (RPI), Troy, New York
Bachelor of Science in Physics, Minor in Social Psychology
University of California at Los Angeles (UCLA)
TECHNOLOGY EXPERIENCE:
Experience with many technologies including: Windows NT, Windows
95/98/ME, OpenVMS, RT-11, SAS, SPSS, Rdb, SQL, MS Project,
MS Office, PhotoShop, Director, Visual Basic, AltaVista Forum,
HTML, FrontPage, IIS, VBscript, JavaScript, languages, Intel and
Motorola assemblers, PDP-11, VAX, Alpha, TCP/IP, and Internet
VOLUNTEER EXPERIENCE:
Franklin Web Committee, Co-Chairperson – Regarded as one of the best
town web sites in the state at www.franklin.ma.us; conceived
and developed QuickSite, a web self-publishing tool; repeat guest
speaker for the Massachusetts Municipal Association
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